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Meet The Personal for home insurance

The Personal was founded in 1974 and has headquarters in both Mississauga, Ont. and Levis, Que. It uses the name La Personnelle in Quebec, while it does business as The Personal in the rest of Canada. The Personal is a subsidiary of Desjardins, North America’s largest federation of credit unions.

The Personal primarily provides property and casualty group insurance (not to be confused with workplace group insurance, which offers health and life insurance) to members and employees of more than 700 organizations, such as professional associations, companies, alumni associations, retirement groups, and unions. You or your spouse must be a member of one of those organizations in order to receive the exclusive group rates offered by The Personal.

Anyone can apply, but they won’t qualify for the group rate unless they’re a member or employee of one of those organizations.

How consumers review The Personal for home insurance

ProvinceUser satisfaction rating
Atlantic/Ontario

 

 

 

 

 

Quebec region

 

 

 

 

 

Western region

The Personal home insurance advantage

Discounts

As a group insurer, The Personal offers preferred rates to members and employees of subscribing organizations. There are also a number of discounts available.

  • Multi-line: Bundling your home and auto insurance together could save you up to 20% on your home insurance and up to 5% on your car insurance.
  • Claims-free discount: Haven’t filed a claim with The Personal for several years? You may qualify for a discount of up to 20%.
  • Alarm system: Having a burglar alarm, fire alarm, or sprinkler system in your home could save you up to 15%.
  • Leak detectors connected to a central monitoring system: Having these in your home could save you up to 5%. They can be purchased from a licensed plumber.
  • Shut-off valve with water leak detectors: Having these installed will save you as much as 10%. These devices can be purchased from a licensed plumber.
  • Pneumatic back-flow system: Having this in your home will save you 10% on the water damage (groundwater and sewer back-up) portion of your policy if you purchase this enhanced optional coverage.
  • Clean energy discount: If your residence is LEED (Leadership in Energy and Environmental Design) certified, you can save up to 10%.

Special programs

Identity theft assistance - This service is included with your home insurance policy. You can get free assistance from a lawyer to help recover your identity, or receive advice on how to prevent identity theft if it was stolen or you think it’s been stolen. However, it doesn’t cover any financial losses. Also, you will get access to a psychologist for a free one-hour telephone consultation to help with any stress that occurs as a result of your identity being stolen.

Alert program - The Personal gives policyholders free water and freeze detectors, meant to limit potential damage caused by a water leak. An alert gets sent to The Personal mobile app (available for iOS or Android devices) if the detector senses water or potential risk of freezing. You must have wifi in your home and a compatible smartphone or tablet. Additional detectors are available for $36 apiece.

Help with finding a recommended service provider - If you need work to get started quickly, The Personal has an online directory of emergency cleanup and home renovation experts in your area. The service providers offer a five-year warranty on work performed and will give you a detailed work plan so you can easily track their progress.

Is there an app?

Yes, there’s an app for both iOS and Android devices. With The Personal's mobile app, you can file a claim, view or modify your policy, and get alerts for any weather systems that may damage your property.

How to submit a home insurance claim with The Personal

Submitting a claim with The Personal can be done in one of two ways. You can either fill out an online form or call a claims advisor. The claims advisor will need various documents, including receipts, proof of ownership, and a list of damaged or stolen property. Keep any appliances that cause a fire or water damage so it can be examined as part of your insurance claim.

Phone:
Call 1-888-785-5502, or in Quebec call 1-866-776-8343
Online:
Through The Personal's website
App:
Using The Personal's app
Hours of availability:
24-7, all year-round

What else does The Personal do?

When bundling different types of insurance with The Personal, your premiums for each product will be lower. The Personal offers the following types of insurance:

  • Home/condo/renter
  • Auto
  • Recreational vehicles
  • Travel
  • Pet

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